We start by pulling apart your current influencer activity. Not just the vanity KPIs — likes, comments, reach — but the signals that actually matter: cost per acquisition, engagement quality, sales attribution.

• Spot wasted spend and inflated results
  
  

• Identify high-performing creators and campaigns
  
  

• Benchmark against industry norms
  
  

You’ll leave with clarity: where your budget is going, what it’s buying you, and what’s dead weight.

We’ve built a robust set of metrics to cut through the noise and predict the true value of influencer spend.

• Conversion potential, not just impressions
  
  

• Content longevity (how posts perform beyond day one)
  
  

• Revenue per pound spent
  
  

This framework lets us model the outcomes of your campaigns, so you’re not guessing,  you’re projecting.

Armed with the audit and our metrics, we design a strategy that does two things:

1. Stop the leak — up to 50% savings on wasted spend.
   
   

2. Build the machine — a repeatable process where every influencer campaign is tied to revenue.
   
   

We don’t inflate your budget. We reallocate it to where it performs.

We keep it simple and transparent:

1. Discovery → We understand your current spend, creators, and goals.
   
   

2. Audit & Analysis → Deep dive into what’s working vs. wasted.
   
   

3. Strategy Build → Framework-driven plan with clear KPIs.
   
   

4. Execution Support → Hands-on help to reframe campaigns, repurpose content, and track results.
   
   

5. Ongoing Optimisation → Monthly reviews to keep spend sharp and results scalable.
   
   

We give you clarity, control, and a system you can scale.

• We’re not an influencer agency — we don’t sell you more creators.
  
  

• We don’t chase hype — we chase returns.
  
  

• We’re practical, hands-on, and ruthless with wasted spend.
  
  

If you’re ready to turn influencer marketing into a measurable sales lever, we’ll help you build a system that works every month — not just on launch day.